Founded in Silicon Valley in 2013, CardFlo leverages search technology and big data to make gift cards more secure and more easily managed for the $110 billion annual gift card market.

Problem The Story.

As the leading expert in gift card security, CardFlo works continuously to stop gift card fraud and to improve the user experience. An out-of-the-box solution could not adequately meet CardFlo’s unique and complex needs. The company required a highly customized solution that could be implemented quickly and effectively.

Solution The Solution.

HowWax Media worked closely with CardFlo to develop, expand and refine CardFlo’s gift card solutions platform. Our Apache OFBiz experts worked closely with CardFlo’s in-house team to ensure that CardFlo maximized its technology investment in OFBiz. Because of our deep familiarity with the OFBiz data model, out-of-the-box services, and APIs, HotWax Media can efficiently and expertly extend OFBiz to handle virtually any custom business process need, gracefully integrating with 3rd party systems and providing whatever additional custom functionality may be required. We have assisted CardFlo with a wide range of services including development, testing, and deployment architecture, system design and analysis, custom functionality development, API strategy definition, as well as ongoing maintenance and support.

 The Next Chapter.

“HotWax continues to be the Go To firm for customized OFBiz development ” said Dan Rogers, CardFlo CEO. “They have helped us in every step of the software development process and added tremendous value. Their OFBiz expertise is unmatched anywhere in the world.”